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Photographed by Yagazie Emezi

DAKAR, Senegal — The Senegalese phone salesman didn’t expect “finger lickin’ good” to be so literal. But the grease! He needed three, four, five napkins. And the American portion size left his jaw aching.

“Eating KFC exhausts me,” Momar Lissa Ndiaye said.

He’d wondered why people were lining up around the block to try the West African country’s first Kentucky Fried Chicken. Television stars, high-heeled models and the president’s son attended the grand opening in early October. Fireworks crackled above. Suddenly everyone was taking selfies at the two-story eatery with a giant bucket in the sky.


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